New Job Opportunity: Marketing Manager – Dallas area, TX
Contact: Steve Eddington Ref: 6145
Company Description:
Our client is a leading manufacturer of professional antenna and filter systems for communications and broadcasting, serving commercial and governmental markets worldwide.
Job Description:
To develop, establish and maintain marketing strategies to meet Company objectives. Effective management of the marketing, advertising, and promotional activities of the Company.
Marketing Responsibilities include:
Maintaining relations with customers by organizing and developing specific customer-relations programs which promote goodwill and generate interest in company’s products.
Working with Management to determine product pricing on all company products and maintaining a current file of competitive pricing information.
Analysis of customer research, current market conditions and competitor information.
Conducting market research to determine market requirements for existing and future products.
Developing and implementing marketing plans and projects for new and existing products.
Determining company presence at conventions, annual meetings, trade associations, and seminars, which includes negotiating contracts for trade show exhibits and trade publication advertising.
Ensuring all aspects of a conference and trade show events are well-planned and run smoothly. To perform effectively, extraordinary organizational, communication, and diplomacy skills are a necessity.
Successful coordination of a trade show includes:
Securing the trade show venue
Arranging accommodations and transportation for participants
Setting up a system and managing the registration process
Making arrangements for food and beverage service
Determining arrangements for exhibits and displays
Ordering directional signage and audio visual equipment
Handling the marketing and promotion of the event
Evaluating the event after its completion
Education and Experience:
Business or marketing-related degree or equivalent professional qualifications
Experience in all aspects of developing and maintaining marketing strategies
Technical marketing skills in the antenna industry
Proven experience in customer and market research in the antenna industry
Relevant product and industry knowledge in the antenna industry
Experience with relevant software applications
Key Competencies:
Excellent written and verbal communications skills